Freelance writing rates have been everywhere. This is due to several factors, such as:
1. Factors that determine the writing speed of freelancers
These are the three biggest factors that determine how much you can charge.
Niches: Some niche markets pay more than others. For example, you are more likely to earn more as a technical writer than as a fashion writer.
Types of writing: Like niche markets, certain types of writing pay better than others. For example, did you know that you can make thousands of dollars writing sales pages? you can. The bargain for this type of writing is several thousand dollars. Successful writers who do this kind of writing charge a five-figure fee, like Bob Bly.
If you’re interested in this kind of high-paying copywriting, you can search terms like “direct response copywriting” or “direct mail copywriting” for more information.
Industry Rates: While freelance writing rates vary from college to college — they vary widely — you can find an industry standard. As one freelancer put it, “If everyone can afford it, your rate is too low. If nobody can afford it, your rate is too high.”
FYI, Writer’s Digest publishes an annual pricing guide for freelancers to help you “calculate fees, hourly rates, project rates, and learn how to negotiate for more money. It also includes sample rates and more resources to help you perfect your pricing. ”
As a freelance writer, there are more factors to consider when determining how much to charge, but these are the three most important. Now that you have a better idea of pricing for your writing jobs, 2016 has some good news for freelancers.
two. interest rate rise
This year, all signs point to an increase in freelance writing rates.
One of the main reasons is content marketing. Content marketing agencies are the number one resource for content marketers: 88% of B2B marketers use content marketing and 51% expect to increase their content marketing budgets in the next year, according to the 2016 B2B Content Marketing Benchmarks, Budgets, and Trends report.
Content marketing has been all the rage in recent years and companies are not only allocating more budget for this form of marketing, but also investing in in-depth content. prove? Inc’s article, 7 Ways 2016 Will Force Changes to Your Content Marketing Strategy, explains why, stating:
“…quality standards are becoming stricter and more important than ever. To survive 2016 and beyond, your content…must be better researched, better written and more valuable to your audience.”
That means companies are investing in skilled writers that you can’t hire cheaply.
3. Improve your skills
One of the things customers look for is results: for example, how many clicks did a post get, how many times it was retweeted on social media, how many new subscribers their newsletter got.
What this means for writers isn’t just sharpening your writing skills, for example learning how to write headlines that get clicks; but also become more effective in social media interaction. Why social media? Because it generates a lot of network traffic. That’s why you need to understand the what, how and why of people interacting across different media so you can create the content they consume.
Finally
Now is the perfect time to become a freelance writer. Keep these points in mind if you decide to take the plunge.
